Privacy Policy

Your Privacy Matters.  

We’ve created our own specific privacy policy to ensure that your personal information is kept confidential and secure. Our privacy policy outlines the way we collect, disclose, and use personal information. Please read our privacy policy carefully. By using our services and products, you agree to the terms of our privacy statement.   

Why We Collect Your Personal Information  

Your information is collected to give you the best and most personalized user experience on our website. We use the data to respond to you personally through contact forms, to give you a tailored experience in our newsletters and emails, and to do internal analysis.   

Information We Collect & How We Use It  

We collect information that you voluntarily provide us with when you fill out forms on our website or social media.   

The personal information we collect may include the following:  

  • Name  
  • Email Address  
  • Job Title   
  • General Location   
  • Contact Preferences   
  • Company Name/Industry   
  • Data Usage   

We do not collect any sensitive information. We also do not knowingly collect data from anyone under the age of 18.   

Automatic Data Collection  

Through Google Analytics, we automatically collect data on things like number of site visits, IP Address, duration of site visit, and browser/device characteristics. For instance, we track IP Addresses to see what general regions users visit our site from and to segment out our internal Lucid Consulting IP addresses. The automatically collected data is not used to identify you specifically, but may be used to group your device preferences, language preferences, and general location.   

How We Use Information Collected   

We use your personal information to:  

  • Use and maintain our website   
  • Respond to your questions or comments   
  • Contact you directly   
  • Provide you with industry updates, trends, and more educational information  
  • Targeting & remarketing   
  • Track and analyze website metrics  

Who We Share Your Data With   

We may share your data with third party vendors such as Google Analytics and/or our Business Partners.  

The categories of third parties we may share information to include:  

  • Data Analytics  
  • Sales & Marketing Tools   
  • Website Hosting Service Providers      

Our authorized 3rd party vendors (like Google Analytics) collect, store, process, and transfer your activity on our website in accordance with their privacy policies.  

Cookies & Tracking   

Cookies store data within your web browser that can be retrieved later. We use them for purposes such as seeing what kind of content you were looking at or to see when you revisit our website. Cookies help us get a better understanding of your preferences as a user. However, you can always limit the use of cookies in your browser settings if you would like to do so.   

Opting Out of Promotional Materials and Messaging  

You are always welcome to manage your preferences for promotional material you may receive from Lucid Consulting. If you wish to opt out of any email messaging, click the unsubscribe button located at the bottom of our email messages.   

Information Disclosure   

Business Transfer   

In the event of the sale or merger of our business, your personal information may be transferred to another said company.   

Data Retention  

We retain your data for as long as necessary to give you the optimal experience on our company website and social media channels and as permitted by legal regulations and applicable laws.   

Data is kept for internal analysis. Your data may be stored for up to two years; however, data usage data will generally be stored for a lesser period.   

Security of Your Data  

We do our best to secure your data through technical and reasonable security measures. However, like anything on the internet, we cannot guarantee 100% security to your personal data from hackers or other unauthorized third parties. Transmission of your data is at your own risk.   

Updates and Changes to Our Privacy Policy  

We may occasionally update or make changes to our privacy policy. We will post the notice “Updated on (date) at the top of our privacy policy.   

Contact Us 

If you have any further questions, comments, or concerns about our privacy policy or how your personal information is used, please email us at